Concept & Design

Good interior design should reflect your brand. Together with our in-house architects and some of the leading architects on the market, ROL Fredbergs helps our clients develop groundbreaking interior design concepts. When it comes to branding, establishment, sales and operational work, ROL Fredbergs work together with our clients to develop concepts that give brands clear character. By putting users and the customer experience at the heart of each project, we ensure the right design properties are included and help our clients achieve a sustainable, functional end-result with a clear added-value.

ROL Fredbergs designs smart concept solutions for retail brands, hospitality and more. ROL Fredbergs creates environments that aim at increasing sales and getting end-users to feel welcome. When working with us, our clients get access to our designers, who can quickly come up with ideas and suggestive designs. At ROL Fredbergs, our unique advantage is that we can design directly in a meeting and create something from pen and paper, which today is a unique designer undertaking.


Select client cases within concept and design.


Kuster Olie

When Kuster Olie came to us with a brief to develop a future-proof concept for their gas station, our team at ROL Fredbergs helped Kuster from start to finish. The name "Your Energy Point" was chosen and had to stand for convenience, experience, service, and mobility. The 10,000 square meter site offers many types of fuels, but also a 35-meter long car wash, truck wash, washing boxes and of course a shop.



ROL Fredbergs can proudly present our delivery to Filmstaden AB. With over 10 million visitors a year and more than 35 cinemas in Sweden, Filmstaden AB is Sweden's largest player in the cinema business. ROL Fredbergs and Filmstaden have worked closely together since 2015, and ROL Fredbergs is responsible for several turnkey projects, including both rebuilds and new cinemas.


Customer Success Stories